Latest News

m-commerce market 2019

Benefits of M-Commerce

Mobile commerce, known simply as m-commerce, is revolutionizing the e-commerce industry. This is because most online business transactions are now carried out on mobile devices. Its main goal is to improve the efficiency of businesses and by extension, achieve faster and efficient product sales.

Indeed, a study shows that 70% of mobile searches lead to a buying decision within an hour.

With m-commerce, processes like the purchase, payment, and delivery of products have become very smooth, a far cry from what it used to be. Consequently, businesses have been forced to jump on the bandwagon. Mobile shopping now makes up about 58.9% of the e-commerce industry.

This is why many companies have moved to design mobile apps and optimize their websites for mobile devices to allow their customers to make purchases on the go. This is a logical step since a 2019 study revealed that about 67% of the global population owns a mobile phone.

M-commerce presents a host of advantages to businesses that choose to adopt it. Some of them include the following.

Faster Purchases

Although it is essential to optimize your website for the mobile view, creating a mobile app has become even more critical these days. This is because mobile apps are 1.5 times faster in loading data and providing search results than mobile sites.

Mobile apps promote your brand and products by using push notifications but also make shopping easier, among other things.

Ease of Access

M-commerce increases accessibility to products on sale. Rather than make way to a physical store to purchase them, customers can make purchases from the comfort of their mobile devices.

Better Customer Service

With m-commerce, online stores can offer their customers seamless shopping experience. This, in turn, increases revenue and conversion rates.

A mobile app that is fast, interactive, and convenient attracts more customers. Businesses can even offer better customer service by providing discounts and coupons for retaining existing and gaining new customers.


Security, ease, and convenience are enhanced when it comes to payment via mobile. Through mobile apps, customers can make payments for the products purchased without reaching for third-party payment gateways.

The development of mobile wallets also helps conversion rates. These wallets allow customers to hold a prepaid account from where they can be debited whenever they choose to make a purchase. These developments in mobile payments have, in turn, attracted customers to buy products or services on a subscription basis.

Good Feedback System

With m-commerce, customers can reach out to brands and businesses much more quickly. Through live chats, toll-free help desk, and one-click closing feature, customers can get instant feedback on the challenges they face.

These days, customers can even get instant help through social media channels like Twitter.

Wide Reach

M-commerce has a broader scope than other e-commerce applications. This is because a considerable fraction of the world population owns or has access to a mobile phone.

Final Note

M-commerce presents a host of benefits to businesses, one of which is a better customer experience. Consequently, businesses that hope to increase their conversion rates should adopt it today.


Enjoyed this Article?

Then get free updates with email marketing tips and strategy advice

    We will not share your email address with third parties. Please check our Privacy Policy for details on how we store and use your data

    Please view our Privacy Policy for full T&CS

    Service Type
    Provider Name
    Whizz Marketing Services,
    31 Elizabeth Drive,Fleet,Hampshire-GU52 6HW,
    Telephone No.01252622129
    United Kingdom
    Mobile commerce, known simply as m-commerce, is revolutionizing the e-commerce industry. This is because most online business transactions are now carried out on mobile devices.
    We have been dealing with Louise at Whizz Marketing Services along with the web designer that she kindly recommended we use, we have had nothing but a great experience with Louise from her copywriting to SEO marketing strategies. We are grateful that Louise has been patient with us, ALWAYS delivered what we have asked of her and very quickly too, I am not always the fastest at getting back as I have to check in with two directors before I can make final decisions but again, very patient. I feel Louise completely understood the image we like to portray and the content that she wrote up for our website reflects this. Very happy, will be using Louise for many years to come and will recommend to anybody looking for similar services. Also, recommend the web designer that is recommended by Louise as they work hand in hand with each other perfectly. Brilliant communication, friendly and reliable and local too, so glad we found Whizz!
    Jones Moves
    Jones Moves
    18:03 15 Jun 23
    Louise used her expert SEO skills on our agency website and has increased the traffic and leads that are coming into the business for keywords that we were nowhere to be seen. I also refer Louise to my clients as finally i’ve found someone who not only talks the talk, but walks it too!Highly recommended!
    Nav Singh
    Nav Singh
    08:41 11 Nov 22
    Louise has a friendly, professional and efficient approach and is easy to work with. I don’t have time to manage the marketing of the business, so it’s great to have an agency I can rely on to do what is needed to keep the brand visibility high in Google and manage the social profiles.  The stronger online brand presence we now have has definitely contributed to the growth and success of my business. I wouldn’t hesitate to recommend Whizz Marketing.
    Chris King
    Chris King
    16:20 03 Aug 20
    Whizz Marketing was recommended to us by our graphic designer back in 2016. Louise very quickly understood what we wanted to achieve with the rebranding and new website, and worked well with the web developer and graphic designer to help produce a site that not only looked great and clearly defined our brand and ethos, but using her SEO knowledge, she made sure the site worked to attract the right audience, increasing our brand visibility in Google and driving targeted traffic.Louise has continued to provide dedicated support over the years as and when we have needed it. She has been very flexible in her approach and is very easy to work with. She has done a fantastic job for us and I would not hesitate in recommending Whizz Marketing.
    Matt Cobden
    Matt Cobden
    09:46 22 Jul 20
    Louise has been great with helping to build my new website. Her knowledge is fantastic. Louise is very quick to respond to your emails and phone calls. Highly recommend :)
    Ryan Kaye
    Ryan Kaye
    12:35 05 Jul 18
    Louise at Whizz Marketing has been a great help to us in the re-design of our website and launch of a new marketing and social media strategy. Louise co-ordinated the website design, build and content on our behalf ensuring everything hit the latest SEO requirements. This provided the launch pad for a new blog and social media strategy, which Louise also managed on our behalf. We’re very happy with the new design and our website performance and traffic KPIs are moving in a very positive direction within a matter of weeks
    Adam Bland
    Adam Bland
    08:02 05 Jul 18
    Whizz Marketing have more than met my expectations. I was struggling to get my website to a consistently prominent position on internet searches. They have put that right. They are not pushey, they are fairly priced, get results, and ideal for small local businesses. I run Yoga Mind and Body which is based in Camberley but I want to get good results in each of the three areas in which I teach: Deepcut, Hook and Hartley Wintney. I am now going to get Whizz to work with me on more generic local marketing in anticipation that it will yield more people coming to my yoga classes.Many thanks Louise and your team.Namaste, JohnstonJohnston Lowry Founder / Teacher / Yoga Mind and Body
    Johnston Lowry
    Johnston Lowry
    08:32 09 Nov 17
    We've been delighted with the service Whizz Marketing provided us at The Homemade Brownie Company. Louise brought great technical expertise to the business and was pro-active with her ideas and suggestions. She was always readily available to support and delivered very impressive results in terms of website performance, website traffic and sales conversions. We would not hesitate to recommend her.
    Adam Bland
    Adam Bland
    12:42 04 Aug 17
    Louise at Whizz Marketing has been a god send! Having someone who is honest, trust worthy, efficient and knowledgeable handling all of our SEO requirements has enabled us to concentrate on other aspects of our business. I would highly recommend Whizz Marketing to anyone who wants to see their business thrive online.
    Emma Henderson
    Emma Henderson
    14:51 23 May 17