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Let's Talk SEO

Let’s Talk SEO – SEO tips for SME’s

Following on from our blog in the Let’s Talk series, Let’s Talk Research, next up is Let’s Talk SEO.

Many businesses approach Whizz Marketing who have previously invested in SEO and have not seen the results they want and need for their business. We are here to assure you that SEO DOES WORK if applied in accordance with Google’s Best Practice and we always get results for our clients.

Why invest in SEO?

  • Increase brand visibility
  • Increase brand authority
  • Increase leads
  • Increase sales

Google Search Results pages show content from multiple sources

Google is a very competitive marketplace and it has become more challenging for SEO consultants to achieve top positions. Not just because of increased competition, but also due to changes in algorithms and the reduced number of organic listings that now display on Page 1 in Google search results.

The format of the Google Search Results page will vary depending on what you are searching for.

Generally, you will notice that Ads will always appear at the top. You may also see an Ad Image Carousel at the top, and Local Service Ads for Google Guaranteed businesses.

Further down are the local search results. If you have searched on a local business, or are looking for a service, the Google map with a snack pack of listings who rank well will display. This content is feeding from your Google My Business profile.

You may also see a knowledge panel on the right hand side if you search for people, locations, places, objects, brands, events, history, etc. This content is collected by Google from public sources, including Wikipedia and The CIA World Factbook, with millions of objects and billions of relational facts.

The People Always Ask box is often displayed and this shows popular questions and there is opportunity here to get your content displaying in this box if you have an FAQs page with structured data markup applied.

You may also see Top Stories snippets from news and media sites.

Video snippets may also display. Embedding YouTube videos onto your site and applying structured data markup will help your videos achieve rank.
Then, after a user scrolls through all this content, there are the organic search results listings.

So you can see, there is now a lot of space on Page 1 taken up with content from multiple sources, not just websites, and the results are a combination of paid and organic.

How to get your business on Google Page 1

At Whizz, we do get results for our clients. All our clients enjoy Page 1 positions for their business. So how do we achieve this?
We use proven strategies that combine on-site SEO, off-site SEO and Local SEO to get results.

On-site SEO:

Keyword Research
Competitor Research
Meta Tags
Content Optimisation
Image and Video Optimisation
Mobile Optimisation
Structured Data Markup

Off-Site SEO:

Citation Building
Content Marketing
Blog Writing
Brand Loyalty
Social Profile Optimisation

Local SEO:

Google My Business Profile Optimisation
Local Business Markup
Local Linkbuilding
Geo-Targeted Content Optimisation

Theses strategies will be totally customised to the needs of your business.

Get your SEO Boost Today!

Whizz Marketing is a Google Partner Agency and a Certified Google Advertising Consultant.
Please get in touch on 01256 229073 if you would like to get more exposure for your business.

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    We have been dealing with Louise at Whizz Marketing Services along with the web designer that she kindly recommended we use, we have had nothing but a great experience with Louise from her copywriting to SEO marketing strategies. We are grateful that Louise has been patient with us, ALWAYS delivered what we have asked of her and very quickly too, I am not always the fastest at getting back as I have to check in with two directors before I can make final decisions but again, very patient. I feel Louise completely understood the image we like to portray and the content that she wrote up for our website reflects this. Very happy, will be using Louise for many years to come and will recommend to anybody looking for similar services. Also, recommend the web designer that is recommended by Louise as they work hand in hand with each other perfectly. Brilliant communication, friendly and reliable and local too, so glad we found Whizz!
    Jones Moves
    Jones Moves
    18:03 15 Jun 23
    Louise used her expert SEO skills on our agency website and has increased the traffic and leads that are coming into the business for keywords that we were nowhere to be seen. I also refer Louise to my clients as finally i’ve found someone who not only talks the talk, but walks it too!Highly recommended!
    Nav Singh
    Nav Singh
    08:41 11 Nov 22
    Louise has a friendly, professional and efficient approach and is easy to work with. I don’t have time to manage the marketing of the business, so it’s great to have an agency I can rely on to do what is needed to keep the brand visibility high in Google and manage the social profiles.  The stronger online brand presence we now have has definitely contributed to the growth and success of my business. I wouldn’t hesitate to recommend Whizz Marketing.
    Chris King
    Chris King
    16:20 03 Aug 20
    Whizz Marketing was recommended to us by our graphic designer back in 2016. Louise very quickly understood what we wanted to achieve with the rebranding and new website, and worked well with the web developer and graphic designer to help produce a site that not only looked great and clearly defined our brand and ethos, but using her SEO knowledge, she made sure the site worked to attract the right audience, increasing our brand visibility in Google and driving targeted traffic.Louise has continued to provide dedicated support over the years as and when we have needed it. She has been very flexible in her approach and is very easy to work with. She has done a fantastic job for us and I would not hesitate in recommending Whizz Marketing.
    Matt Cobden
    Matt Cobden
    09:46 22 Jul 20
    Louise has been great with helping to build my new website. Her knowledge is fantastic. Louise is very quick to respond to your emails and phone calls. Highly recommend :)
    Ryan Kaye
    Ryan Kaye
    12:35 05 Jul 18
    Louise at Whizz Marketing has been a great help to us in the re-design of our website and launch of a new marketing and social media strategy. Louise co-ordinated the website design, build and content on our behalf ensuring everything hit the latest SEO requirements. This provided the launch pad for a new blog and social media strategy, which Louise also managed on our behalf. We’re very happy with the new design and our website performance and traffic KPIs are moving in a very positive direction within a matter of weeks
    Adam Bland
    Adam Bland
    08:02 05 Jul 18
    Whizz Marketing have more than met my expectations. I was struggling to get my website to a consistently prominent position on internet searches. They have put that right. They are not pushey, they are fairly priced, get results, and ideal for small local businesses. I run Yoga Mind and Body which is based in Camberley but I want to get good results in each of the three areas in which I teach: Deepcut, Hook and Hartley Wintney. I am now going to get Whizz to work with me on more generic local marketing in anticipation that it will yield more people coming to my yoga classes.Many thanks Louise and your team.Namaste, JohnstonJohnston Lowry Founder / Teacher / Yoga Mind and Body
    Johnston Lowry
    Johnston Lowry
    08:32 09 Nov 17
    We've been delighted with the service Whizz Marketing provided us at The Homemade Brownie Company. Louise brought great technical expertise to the business and was pro-active with her ideas and suggestions. She was always readily available to support and delivered very impressive results in terms of website performance, website traffic and sales conversions. We would not hesitate to recommend her.
    Adam Bland
    Adam Bland
    12:42 04 Aug 17
    Louise at Whizz Marketing has been a god send! Having someone who is honest, trust worthy, efficient and knowledgeable handling all of our SEO requirements has enabled us to concentrate on other aspects of our business. I would highly recommend Whizz Marketing to anyone who wants to see their business thrive online.
    Emma Henderson
    Emma Henderson
    14:51 23 May 17