FineLine Flooring Ltd, Hook, Hampshire

www.finelineflooring.co.uk

Chris approached Whizz Marketing in 2018 to help increase online brand visibility for FineLine Flooring.

Following an initial consultation, Chris passed over the management of his existing Google Ad campaign to Whizz, and we went on to create an SEO & Marketing Strategy aligned to his business goals.

The SEO & Marketing remit included optimising the website to attract more commercial clients, linkbuilding, blog writing, Google My Business & Facebook page management.

It wasn’t long before the site started to improve, attracting more targeted traffic, better quality leads, resulting in a return on investment.

Over the last two years, we have continued to manage the SEO & online marketing for Chris, and our flexible month-by-month management for the Google Ad Campaigns means we can switch them on and off to suit demand and the resources Chris has available at any one time. This presents the best value for money for Chris, as he is only advertising when he needs to, and saves money when he doesn’t.

The website has also been developed over this period to help increase user engagement and attract more commercial clients. We have added a blog platform and image gallery as well as expanding on the content. Best Practice SEO has been applied and refreshed and we create unique blogs each month to help keep the site fresh and to further increase user engagement and keyword relevance.

To date, our on-site and off-site SEO work has improved the average ranking position from #25 up to #14 on the 50 keywords we are tracking. FineLine Flooring has 13 keywords ranking on Google #1, and 25 keywords in the Top 5 positions of Google. Organic traffic has increased by more than 60% in the last year, and that is despite the volatility in search results during the Covid-19 crisis.

We also track the site performance against competitors. FineLine Flooring began outranking all tracked competitors in December 2018 following the initial SEO boost, and now outranks all tracked competitors, with the gap widening all the time. FineLine Flooring has more visibility, higher rank and higher traffic scores than all competitors for the 50 keywords that are important to the business.

We continue to work with Chris at FineLine Flooring, adapting the SEO to the current economic climate and changes in search behaviour, and increasing the content on the site over time, a proven strategy to increasing rank, visibility and authority in Google.

Louise has a friendly, professional and efficient approach and is easy to work with. I don’t have time to manage the marketing of the business, so it’s great to have an agency I can rely on to do what is needed to keep the brand visibility high in Google and manage the social profiles.  The stronger online brand presence we now have has definitely contributed to the growth and success of my business. I wouldn’t hesitate to recommend Whizz Marketing.

Chris King, Director, FineLine Flooring Ltd

FineLine Flooring Ltd
FineLine Flooring Ltd

German Kitchen Store Ltd, Leighton Buzzard, Bedfordshire

www.germankitchenstore.co.uk

The German Kitchen Store was launched in December 2019 by Ryan Kaye of K Interiors, an existing client of Whizz Marketing.

The German Kitchen Store offers quality german kitchens at the best prices. Ryan was confident that he could save consumers thousands by buying from his store. With such competitive prices and a high quality product, this site presented great opportunity for generating extra revenue.

Whizz was asked to work with the web developer to optimise the site for keywords relating to ‘german kitchens’. Being an ecommerce site, it is important for SEO to be applied into the site structure, the menu navigation, product and landing page urls, and category and product pages.

Once this was completed, we worked on creating a launch campaign on Facebook. We used a dramatic and impactful video to raise brand awareness initially and drive traffic to the site. This was followed by further promotional social campaigns over the next few months. We also launched a Google Ad campaign, initially to drive large volumes of traffic to the site, and now with amore targeted goal of increasing conversions. A part of the SEO remit was to also work on the off-site elements, which includes linkbuilding and blog writing, and we are continuing to work on this to further strengthen the SEO.

The combined approach of running organic and paid campaigns has been very effective. The German Kitchen Store now attracts over 10,000 users each month. Organic search traffic has been increasing each month as visibility and rank increases, and a recent report shows traffic to be up by 170% in the last 30 days. The site ranks #1 in Google for 15 keywords, and has 27 keywords ranking in Top 5 positions.

By February 2020, just 3 months after launching the site, it outranked all tracked competitors with competitive gain continuing to increase month by month. Orders are coming through steadily, and Ryan is very happy with the site performance and the revenue it is generating.

We are continuing to work with Ryan to help him achieve his goal of dominating the UK market in this competitive sector!

I have been working with Louise for the last 3 years. She initially assisted us with the SEO and online marketing for our other website, where her skills and expertise have really helped to increase our online brand visibility and gain new customers. I therefore didn’t hesitate in asking Louise to be involved in this new project. Louise’s knowledge and skill in SEO helped to propel our website to the top of Google in just a few weeks. The performance of this site has far exceeded my expectations and I am delighted with how successful it is. I highly recommend Whizz Marketing to anyone wanting to generate more business online.

Ryan Kaye, Managing Director, German Kitchen Store Ltd

German Kitchen Store Ltd
German Kitchen Store Ltd

Toy Storage Ltd, Hook, Hampshire

www.toystorage.com

Whizz has been providing SEO & Marketing support to Toy Storage Ltd since 2016.

Whizz was brought in initially to provide some SEO support to PAW Design (now BrandStorm) who was working with Matt at Toy Storage to rebrand and design a new website.

We consulted with the web development team during the site build to ensure the site was built to be SEO-friendly and applied Best Practice SEO to give the site the best possible opportunity of gaining rank and visibility as quickly as possible in Google.

Following the launch of the new website, we created and managed a Google PPC campaign to drive targeted traffic to the website whilst waiting for the SEO to take effect.

We continued to work with Toy Storage, providing SEO and marketing support when required, which included Google ad management, linkbuilding and blog writing.

Over time, the site gained more trust and authority and within just a few months, Toy Storage was ranking #1 for Car Storage Hook and was achieving Google Page 1 positions for Car Storage Hampshire, Luxury Car Storage Hampshire and other target keywords that were relevant to the business.

In early 2020 Toy Storage Ltd underwent a company restructure. We took the opportunity at this time to conduct further keyword research and a competitor analysis, and used this insight to revise the SEO strategy to give the site a boost and work to outrank local competitors.

Toy Storage now outranks all local competitors on average listing position, visibility and traffic scores for all the keywords we are tracking. The site has maintained its #1 rank for ‘car storage hook’ over the last 4 years and now has 6 additional keywords in Top 5 positions and ranking on page 1 of Google.

Whizz Marketing was recommended to us by our graphic designer back in 2016. Louise very quickly understood what we wanted to achieve with the rebranding and new website, and worked well with the web developer and graphic designer to help produce a site that not only looked great and clearly defined our brand and ethos, but using her SEO knowledge, she made sure the site worked to attract the right audience, increasing our brand visibility in Google and driving targeted traffic.

Louise has continued to provide dedicated support over the years as and when we have needed it. She has been very flexible in her approach and is very easy to work with. She has done a fantastic job for us and I would not hesitate in recommending Whizz Marketing.

Matt Cobden, Director, Toy Storage Ltd

Toy Storage Ltd
Toy Storage Ltd

K Interiors Ltd, Leighton Buzzard, Buckinghamshire

www.kinteriorskitchens.co.uk

Ryan Kaye, Managing Director of K Interiors Ltd in Leighton Buzzard was referred to Whizz Marketing by an existing client.

K Interiors Ltd was formed in 2017, and following a successful first year, Ryan was ready to invest more into marketing his business online. K Interiors already had an online presence with a low budget website, however, following an initial Audit of the website, it was evident that it wasn’t working to generate leads and wasn’t connecting with the users landing on the site.

The first part of the remit was, therefore, to work with the web developer to create a new website with the goal of driving higher volumes of targeted traffic, increasing engagement of users on site and generating more leads, either via phone, email, or showroom visits.

The site went live in July 2018 and following the application by Whizz of on-site and off-site optimisation, it wasn’t long before Ryan started to see an increase in enquiries and increased foot-fall in the showroom.

Along with the on-site and off-site SEO, Whizz also manages the K Interiors Google My Business profile, which is key to helping to increase local search visibility, and writes 2 x blog articles per month to help increase keyword relevance and help build rank on focus keywords.

As a new site and reasonably young domain, it is anticipated it would take time to gain rank and authority, so whilst the site gains traction, we are also managing a Google Ads campaign to ensure K Interiors maintains Google Page 1 prominence for the keywords that are important to the business.

Since launching the new site, running the paid ads and blogging regularly, Ryan has reported a notable increase in trade over the last quarter and a significant increase in website leads. So much so, he is planning on extending the kitchen showroom and opening a new office in 2019!

Whizz is delighted to hear the business is thriving and achieving growth and we look forward to continuing our work with Ryan and helping to maintain the high online brand visibility we have achieved to date to ensure the website continues to generate a positive return on investment.

“Louise has been great with helping to build my new website. Her knowledge is fantastic. Louise is very quick to respond to your emails and phone calls. We are so busy here which is good and we are soon to be extending the showroom and building a new office. There is also a steady flow of website leads now coming through. Highly recommend.”

Ryan Kaye, Managing Director at K Interiors Ltd

K Interiors Ltd
K Interiors Ltd

Phoenix Managed Services Ltd, Pitstone, Buckinghamshire

www.phoenixmsl.co.uk

The initial brief from Phoenix Managed Services Ltd was to re-design the website so it conveyed a clearer representation of the diverse range of services the company provides. Whizz created the new site plan which included a new case study and news section and an extensive 40 page portfolio of services. The end result was a modern, fresh and user-friendly site that is built to work for both users and search engines.

Whilst the design and build was in progress, Louise worked on writing new content which was optimised using keywords identified through keyword research as providing the best opportunity for increasing organic traffic and visibility.

The site went live in May 2018 and we are currently monitoring the site to ensure the SEO takes effect and the site achieves higher traffic volumes and increased rank.
With the on-site SEO completed, the next phase of the SEO Strategy is to work on the Off-Site SEO which will include linkbuilding, content marketing, social engagement and generating positive reviews.

“Louise at Whizz Marketing has been a great help to us in the re-design of our website and launch of a new marketing and social media strategy. Louise co-ordinated the website design, build and content on our behalf ensuring everything hit the latest SEO requirements. This provided the launch pad for a new blog and social media strategy, which Louise also managed on our behalf. We’re very happy with the new design and our website performance and traffic KPIs are already moving in a very positive direction within a matter of weeks.”

Adam Bland, Phoenix Managed Services Ltd –

Phoenix Managed Services Ltd
Phoenix Managed Services Ltd

TM Roofing, Fleet, Hampshire

www.tmroofing.com

TM Roofing was one of our first clients back in 2011 and we are still providing regular marketing and SEO support for them today.

Our initial remit was to develop a web presence for TM Roofing that would help to increase online brand visibility and enhance trust and credibility amongst consumers. We worked to achieve this goal through initial research and analysis to establish the audience, market share, competition and opportunity. This was followed by a website re-development and implementation of an SEO & PPC Strategy.

During this time, we also measured and analysed ROI on the clients’ off-line advertising spend and, over time, it became clear that online advertising was generating higher ROI than print media, so we adapted the advertising strategy to focus on channels that were giving a better return.

TM Roofing now have a strong online brand presence and rank on Google Page 1 for a variety of keywords that are important to the business. Six years on, the website is scheduled for further re-development to adapt it to the mobile user experience and to migrate it to a secure HTTPS server which will help to increase rank and maintain competitive edge. Once this is completed we will continue to work with TM Roofing to help the company to find, and take advantage of, new opportunities that will help them to achieve their goals.

“Whizz Marketing Services has been, and is continuing to provide an excellent marketing service to TM Roofing & Building. Louise quickly understood our requirements and goals and is very pro-active in her work. She has optimised our website and improved our search engine rank position which in-turn has resulted in more website traffic and more sales leads which have produced some great contacts for our company.”

Trevor Martin, TM Roofing –

TM Roofing
TM Roofing

Simple Creative Marketing Ltd, Berkshire

Whizz Marketing has been providing white label Google Adwords support to Simple Creative Marketing Ltd for over 4 years.

The Simple Creative client was previously using another PPC agency, however, the campaign wasn’t performing well and wasn’t working to generate enough leads to justify the campaign spend or the high management fee charged by the agency.

Simple Creative approached Whizz to review the campaign performance and in doing so, we quickly identified a number of issues that were resulting in poor targeting and low conversions.

Upon taking over the account, we worked to optimise the campaign which resulted in an immediate increase in highly targeted traffic to the site and higher conversion rates. We were also able to increase the daily spend on the campaign because the savings made on the lower Whizz management fee were allocated to the campaign budget, helping to increase ad rank and visibility.

Since the initial campaign was optimised and proved to be delivering the desired results, the client has added another 5 campaigns to the remit to maximise brand exposure for an extensive list of keywords which are important to their business. These campaigns have now been running successfully for over 2 years.

“I have worked with Louise for a number of years on all the black arts relating to SEO, Google Adwords, etc and will continue to do so for many years. Professional in her approach, but easy to talk to, Louise is always happy to explain the complexities in plain English to ensure clarity. Offering excellent value for money with clear results and success, the stats quite literally speak for themselves.”

Paddy Halfhide, Simple Creative Marketing –

Property Mastery Academy, Brighton, West Sussex

www.propertymasteracademy.co.uk

Property Mastery Academy approached Whizz Marketing 5 years ago to help with marketing their new property training company.

Louise worked with Mark and Jackie to devise an SEO and Marketing Strategy that would connect them with potential property investors and help them to achieve their business goals.

The remit included the re-development and optimisation of their website, applying both on-site and off-site SEO, launching a Google Adwords campaign and growing their social presence through a mix of organic content and PPC advertising campaigns.

Over the years, we have adapted the SEO strategy in-line with changes to algorithms and user search behaviour and through regular monitoring and reporting we have been able to clearly demonstrate the impact and return on their investment.

The PMA website now outranks all competitor sites, and is ranked on Page 1 of Google for 6 of their focus keywords and boasts a traffic score of 87/100.

The combination of good on-site SEO and the ongoing investment in off-site SEO, which includes linkbuilding, blogging and social media marketing has helped the site achieve higher domain authority and trust and continuing to invest in these areas, will ensure the site retains its competitive edge and rank in the future.

Louise has been providing SEO and online marketing support to PMA for 5 years. Over the years Louise has, and continues to, provide a professional service. If I have any queries or just need some advice, Louise will respond quickly and action anything that is required. The weekly blogs written by Whizz are always delivered on time and rarely require any amends. Louise provides great value, professional & dedicated support and I would, and indeed have, recommended Whizz Marketing to anyone who wants to get their business on the map and who is looking to outsource their SEO and marketing to a trusted agency who delivers what they promise.

Mark Lloyd, PMA –

Property Mastery Academy
Property Mastery Academy

Watson Thomas Solicitors, Fleet, Hampshire

www.watson-thomas.co.uk

When Rachel Watson at Watson Thomas Solicitors contacted Whizz Marketing, being a newly formed company with a new website, their business had virtually no brand presence online.

The initial brief was to increase overall brand visibility across the web, and to drive more targeted traffic to their website.

We audited the website to see how the site was performing organically and identified the need to have on-site SEO applied. The site also needed more content to help increase keyword relevance, so we added a Help & Advice blog to provide a platform where we could add regular articles and build up the content volume on the site. We started to write blog articles and posted twice per month, and these pages soon gained rank and generated much higher volumes of traffic to the site.

To complement the SEO Strategy, we created a PPC Campaign to drive local targeted traffic to the site for keywords the site wasn’t currently ranking for organically. This combined PPC and SEO Strategy resulted in much higher brand visibility for a greater number of keywords. We have also built a strong social media presence for Watson Thomas Solicitors through organic posts and PPC campaigns and this has also contributed to an increase in traffic and conversions.

Since 2012, continual investment in SEO and marketing, both online and off-line, has helped Watson Thomas Solicitors achieve a strong online brand presence and higher rank and visibility than all local competitors. The site now outranks all local divorce solicitors with more keywords ranking in search results, and a higher traffic score. The site currently ranks #1 in Google for 9 keywords, and has over 35 keywords in the top 20 positions.

“I first met with Louise when I had been trading for six months or so and wanted to increase awareness of my practice. Louise has worked with me predominantly with the website and online advertising, but also on local marketing. Since first working with Whizz Marketing, our online presence has increased to an extent that I would estimate that 70% of our clients come to us through the internet. Louise is extremely efficient and proactive and therefore easy to work with. Once she knows what it is you want to achieve, she will set about doing so quickly. Louise will always remind me when something needs to be done and keeps me well informed about how the website and different campaigns are working. I have been completely satisfied with the services Whizz Marketing provides, both in terms of Louise herself and results from the work she carries out. The number of times our telephone rings each day with new enquiries is testament to Louise’s outstanding work.“

Rachel Watson, Watson Thomas Solicitors –

Watson Thomas Solicitors
Watson Thomas Solicitors

KOOSA Kids Ltd, Camberley, Surrey

www.koosakids.co.uk

KOOSA Kids is a leading breakfast, after school and holiday club provider operating over 40 clubs across Hampshire, Surrey, Berkshire and Richmond.

Louise has been working with KOOSA Kids since 2011. Initially the role required Louise to work at Head Office one day a week providing online and off-line marketing and SEO support. As a result of continued growth, the marketing remit expanded and became a full-time role, so with an internal marketing team now in place, Louise now works remotely providing online marketing and SEO consultancy and support.

Over the years, Louise has worked on building KOOSA Kid’s online brand presence through the application of on-site and off-site SEO, and with over 40 venues this was quite a task! The off-site SEO remit included building backlinks to high authority sites, posting events, creating listings on parenting and community sites, managing the Google My Business & Bing Places profiles for over 40 venues and building a strong social presence.

Alongside the organic strategy, Whizz also managed multiple Google Adwords campaigns. These campaigns were created to reach people who were within a 3 mile radius of each holiday club and who were searching for holiday club childcare. The campaigns successfully generated conversions with a positive ROI.

KOOSA Kids outrank all their main competitors and ranks #1 in Google for 50 keywords with 72 keywords in Top 20 positions.

KOOSA Kids is currently re-developing their website to create a fresh, modern, mobile responsive site that will take their business forward and facilitate future growth. Louise has provided an SEO Specification for the developers to work to, helping to ensure the on-site SEO is not compromised during the re-development. Once the new site is built, Whizz will re-apply the on-site SEO and will continue to monitor and manage the rank and visibility of the site to ensure it retains competitive edge.

Louise’s eye for detail, insightfulness and understanding of our business has made her a real asset to the team. Thanks to Louise’s in-depth knowledge of SEO and ability to explain with clarity how it all works, I personally have gained a much better understanding of SEO and what we need to do to maximise on the opportunities that search marketing presents. I am confident that Louise will continue to manage our SEO effectively to ensure we maintain our Google #1 rank and high brand visibility in the competitive organic search marketplace. I would not hesitate to recommend her services.

Lee Partner, KOOSA Kids Ltd –

KOOSA Kids Ltd
KOOSA Kids Ltd