Local SEO works to increase your brand visibility for people searching close to your business or searching for the products and services you offer using a geographical search reference.
This is achieved through optimisation of Google and Bing maps listings and through use of geo-targeting techniques within your cross-channel marketing campaigns, through social profiles and content and through content and tags on the website.
If you want to target locally, you definitely need to consider investing in a Local SEO strategy that will work to drive targeted local traffic to your website.
Creation and optimisation of Google My Business and Bing Places listings (map markers)
Geo-targeting optimisation of social profiles
Advice and guidance on geo-targeting content across the web
On-site geo-targeting for website
Location targeting optimisation for PPC campaigns
Recommendations to increase local brand awareness off-line
Businesses have different needs so we would like the opportunity to discuss what you are wanting to achieve through targeting locally as you may not need all of the above services.
Once we have a good understanding of what you are aiming for, we will create a bespoke Local SEO Strategy to suit the needs of your business.