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Marketing, Consumer and Competitor Research

Link Audit

Building and maintaining a clean backlink profile is a key element of SEO. The quality of the links is far more important than the number of backlinks coming into the site, but it can be difficult to establish which is a good link, and which is not.

The Link Audit will identify good and bad links and will provide you with a clear action plan on how to improve your link profile, which will help to further improve your overall SEO.
The link audit not only identifies backlinks coming into your domain, but we will also include up to 4 competitor sites and will provide you with details of their backlinks too. Gaining this level of insight on your competition will present new opportunities which you can use to your advantage!

What will I learn from a Link Audit?

You will be presented with a customised report that summarises the key metrics and action plan on how to overcome any issues that may be damaging your trust and credibility rating as a result of a low quality link profile.

We can help you to resolve all the issues, including requesting for removal of toxic, spammy and low quality links. We can then help you to start gaining some new, credible links through a customised link building strategy, ensuring that your link profile works to enhance your online presence and trust so you can continue to drive your business forward.

Link Sources Distribution:

– Total backlinks
– Linking IP addresses
– Linking Domains
– Governmental domains
– Educational domains
– Linking Subnets

Competitor Backlink Profiles:

– Domain Authority Ratings
– Total Backlinks
– Linking Domains

Domain Backlink Profile:

– Current backlinks in the Fresh Index
– Lost Backlinks
– Most Linked Pages
– Link Texts
– Toxic Links

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