What are backlinks?

What are backlinks?

Backlinks are incoming links to your site from a third party site. The important thing to remember, is quality over quantity. Google assesses the quality of your backlinks based on authority, trust and relevance of the link to your website content. Building backlinks from high authority, relevant domains is a great way to enhance your SEO and increase your own domain authority. The strongest ranking signals Google receives is the level of authority and trust a domain has accrued, and this is why quality backlinks are such an important part of an SEO strategy.

Category: SEO (Search Engine Optimisation)