What are keywords?

What are keywords?

Keywords are words or phrases that people use to search for products and services online. Keywords help your website get found in Google and other search engines. You need to get smart with keywords and optimise your website with keywords that will present the most opportunity for capturing the attention of your target audience. Researching target keywords and establishing how easy or difficult it will be to achieve results with them is key to creating a successful SEO strategy.

Category: SEO (Search Engine Optimisation)