What are the benefits of SEO?
There are many benefits to investing in an SEO strategy for your business. Implementing best practice SEO will help your website get found more easily by people searching for the products and services your business provides. This results in higher volumes of targeted traffic landing on your website, increasing leads and conversions. There are many factors that correlate to page rank, which will result in increased brand visibility and traffic to your site, but the main factors to work on as part of an SEO strategy is site speed, mobile usability, gaining credible and relevant backlinks, creating useful and relevant content and optimising your site with focus keywords that are important to your business.