What is an SEO Audit?
An SEO Audit is an analysis of how your website performs in organic search results. A comprehensive SEO Audit will provide insight many different factors that may affect the performance of your site. These include insight on the level of optimisation your website and pages achieve, any SEO issues, technical issues such as broken links, page speed analysis and scores, any mobile optimisation issues, traffic analysis, rank analysis, and any gains or losses in the rank of keywords you are tracking, backlink analysis, trust and citation flows and level of domain authority. Your SEO agency should identify any issues and be able to resolve them for you. Once any errors and issues are resolved, it will give your site the best opportunity to gain rank and visibility in organic search results, which will generate more targeted traffic, leads and conversions.