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Category: Marketing Strategies
Reach Local – Drive More Local Business in 2018
The online marketplace can be highly effective in driving local, targeted traffic to your website. There are many ways to capture a local audience, and…
Expand Your Reach with Paid Facebook Advertising
Last month we discussed how the recent update to the Facebook Promotional Post Rule will impact businesses wanting to increase reach and engagement through organic posting….
Don’t Put All Your Eggs in One Basket …
… Cross Channel Digital Marketing is the Way Forward Whatever products and services your business offers, putting all your eggs in one basket and focusing…
Which Google Campaign? Achieve Your Marketing Goals
Choose the right Google campaign to achieve your marketing goals Did you know Google now offers 6 main campaign types, providing even more opportunity for…
2017 Marketing Tips and Advice for SMEs
Many businesses have faced tough challenges since the Brexit vote and if you are finding your existing marketing strategies are no longer working to keep…
Acquisition Tracking – Where Do Your Customers Come From?
Most businesses undertake some form of acquisition tracking: 1. Manual In-House Tracking – having a process in place whereby the customer or prospect is being…